| Director: | Martin Freeth | |
| Year: | 2009 | |
| Running time: | 09:54 | |
| Dialogue: | English | |
| Country: | England | |
| Format: | Color / Mini DV | |
| Genre: | Documentary – Reality recorded | |
| Competition: | Science Documentary | |
| Session: | DOC1 | |
| Screenings: | CERN Globe: Tuesday 16 18:00 Forum Meyrin: Friday 19 12:20 | |
| Richard Doll was a luminary of clinical research whose case control study, published in the BMJ in 1950, first identified smoking as an important cause of cancer and other diseases. The paper’s findings were received with apathy, anger and disbelief. | ||